Progressive. Proactive. Productive.
Lawrence Calcano, Chairman and Chief Executive Officer
Calcano has deep domain knowledge and deal experience working with start up and growth companies in technology, the internet, e-commerce and sports media. He has served as an adviser to the CEOs of many of the most exciting growth companies over the years. Calcano was Founder and Chief Executive Officer of Calcano Capital Advisors, Inc. since 2007. Previously, Calcano worked at Goldman Sachs for almost 17 years, where he became a Partner in the Investment Banking Division serving as Co-Head of the firm’s Technology Banking Group (“the Tech Group”) for the period of 2002 to 2006, Co-COO of the Tech Group from 1997 to 2002, and Head of the firm’s East Coast Technology Group for over 13 years, which he founded in 1993. During this period, Goldman’s Tech Group established itself as the recognized leader in the Technology Industry, not only in terms of market share in all product lines, such as Mergers and Acquisitions and in Financings, but also in relationships with the industry’s most important executives, such as those leading Microsoft, eBay, Yahoo, Amdocs, Analog Devices, Ciena, Sonus, Cognizant, Dell, AOL, PTC, Sapient, and Vistaprint, among many others. Calcano has served on the Boards of Directors for several companies over the years including 800Flowers, Freemarkets and Capital Acquisition Corp. Calcano invested in many of these companies as well and was named to the Forbes Midas List of the most influential people in venture capital in 2001 (the inaugural year), 2002, 2004, 2005 and 2006.
Calcano was an analyst at Morgan Stanley after graduating from Holy Cross College in 1985. He attended the Amos Tuck School of Business at Dartmouth in 1988 and graduated as a Tuck Scholar in 1990.
Barry Saunders, Chief Financial Officer and Executive Vice President, Finance
Mr. Saunders joined Bite Tech as Chief Financial Officer and Executive Vice President, Finance in March 2010. Prior to joining the Company, Mr. Saunders worked with Burton Snowboards for nine years where he became the Vice President of Finance. From 1985 to 2001, Mr. Saunders served in the capacities of Retail Controller of Cole Haan, a subsidiary of Nike; Assistant Controller of Bass Shoes; Financial Planning and Budget Manager of Carroll Reed; and Vice President of Finance and Operations for a subsidiary of Reed & Barton. Mr. Saunders is a CPA and worked in public accounting with Ernst & Whinney after graduating from Bentley College in 1982.
Mark Mastalir, Executive Vice President, Chief Marketing Officer
Mark has 20 years of global experience selling, marketing and managing world-class brands in the sports, entertainment and consumer goods industries. Mark joins Bite Tech from OptionIt, an innovative start-up in the ticketing industry, where he was the CEO. In this capacity, he raised capital, signed partnerships with the San Jose Sharks, Boston Celtics, and Baltimore Ravens, and launched the business. Mark’s earlier career includes over ten years of experience in the footwear and apparel industries, with five years of global marketing experience with Nike. He also held a senior business development role with the National Basketball Association, and was the head of sports, entertainment and digital marketing for the Wm. Wrigley Jr. Company. Mark has appeared on CNBC, in the Wall Street Journal, and is a frequent guest lecturer at Harvard Law School. He has a B.A. and a M.A. from Stanford University. At Stanford, he was an All-American, sub-four-minute miler on the university’s Track and Field team, where he qualified and competed in the 1500 meters at the 1992 Olympic Trials.
Bob Molhoek, Executive Vice President, Business Development
Molhoek has more than 15 years of experience effectively marketing and directing some of the greatest brands and products in the world. His past experience in sports, retail, and health and wellness, and passion for the military as well as the gaming and recreation industries, align perfectly with Bite Tech’s mission. For the past two years, Molhoek has used his marketing and sales expertise to help Bite Tech develop strategic partnerships, build and unite an unparalleled team, and position itself for market launch. Prior to joining Bite Tech, Molhoek spent seven years as chief marketing officer of OLSON, a full-service marketing firm. In addition to strategically leading clients like Nike Bauer, Target, GlaxoSmithKline, Capital One, the Detroit Pistons, Cleveland Cavaliers, Vancouver Canucks and the Washington Nationals, Molhoek led business development efforts and helped grow the company from $20MM to $280MM in capitalized billings. Prior to joining OLSON, Molhoek spent six years at Fallon managing the BMW, Sports Illustrated, Men’s Journal, and Lee Jeans businesses.
Dr. Henry Cross III, Executive Vice President, Research and Development
Dr. Cross has served as Executive Vice President of research and development since 1996 and Chairman of the Bite Tech-Cross Research Institute since 2006. He possesses over 55 years of experience in bringing new products to market and leads Bite Tech’s research and science programs. Prior to joining the Company, Dr. Cross spent nearly 37 years at Colgate-Palmolive where he participated in all levels of product development, including experience in the sports industry, launching products such as Etonic Golf and Running Shoes, Ram Golf Clubs, Bike Football Helmets and Bancroft Tennis Racquets. He has served on the Sports Equipment and Technology Committee of the United States Olympic Committee and as Chairman and Executive Director of the United States Shooting Team. He is the past president of the Hockey Equipment Certification Council. He is also an honorary 22 member of the ASTM Committee for Sports Equipment and Facilities and has chaired its Task Force on standards for football helmets and mouthguards.
Bill Cook, Vice President, Manufacturing
Mr. Cook joined Bite Tech in 1999. As Vice President, Manufacturing, Mr. Cook is involved with product design and development, raw material research, and developing and managing vendor relationships. Mr. Cook has over 30 years of manufacturing experience. Prior to joining Bite Tech, Mr. Cook served as Vice President of Manufacturing at EZ Gard Industries.
Sascha Boecker, Vice President, Creative Director
Sascha Boecker has developed exceptional creative solutions to support business objectives of sports, technology and lifestyle brands for 18+ years. At Bite Tech, Boecker is responsible for aligning all creative initiatives with the company’s mission to position and establish Bite Tech as the leader in the performance mouthwear category. Boecker interfaces with partners regarding creative matters to ensure brand consistency across all channels. He also works closely with Bite Tech’s product development group to help identify and implement future mouthwear product applications. Prior to joining Bite Tech, Boecker was principal of VO2 Media, a design agency offering interactive consulting, creative and technology services to clients ranging from independent ventures to Fortune 500 companies. As creative director, he transformed creative concepts into effective business solutions for clients such as American Express, Best Buy, IBM, Intel Corporation, 3M, Starkey Laboratories, Moët Hennessy, and NBC Sports. His award-winning design work has been show-cased in the industry’s top publications, including Print, Graphis and Communication Arts.
Kevin Cyr, Vice President, IP Counsel
Mr. Cyr is a registered patent attorney with over 13 years of intellectual property law experience. He represented Bite Tech in its intellectual property matters for almost three years before joining Bite Tech as in-house intellectual property counsel in November 2009. He has practiced in both law firm and corporate environments over his career. Previously, Mr. Cyr served as managing partner with Clise, Billion and Cyr, P.A. where he represented clients in the United States and throughout the world in their intellectual property matters. In addition to earning his law degree, Mr. Cyr has earned his M.S. in molecular biology, has worked as a biochemical researcher studying genetic regulation, and has taught college level human anatomy and physiology courses. He has focused his practice on the area of medical devices and has developed patent portfolios around a wide range of dental technologies, cardiac technologies, neurostimulation technologies, spinal implant technologies and other medical technologies.
Jay Martorelli, Director of Dental Marketing
Mr. Martorelli joined Bite Tech as Director of Dental Marketing in May 2010. He has 17 years of combined sales, marketing and agency experience in the dental and mixed martial arts industries. Prior to joining the Company, Mr. Martorelli spent two years as an Account Manager for Aegis Communications, the publishers of Inside Dentistry and Compendium. In this role Mr. Martorelli worked with Bite Tech to initiate media and advertising opportunities. Prior to that, he spent four years as a Brand Manager for GlaxoSmithKline and worked as 23 a Dental Sales Consultant for Block Drug Company, where he was responsible for sales and driving professional recommendations for products and brands.
Dr. William Balanoff, Dental Consultant
William L. Balanoff, DDS, MS, FICD has successfully practiced dentistry for 26 years in South Florida. He received his doctoral degree from Northwestern University and has a Masters of Science degree in craniofacial research from NovaSoutheastern University. He is a Fellow in the International College of Dentists and has published numerous peer-reviewed articles. He has the rank of Assistant Professor at the University of Tennessee, and is a world expert in oral cancer, having testified before the Congress and all over the globe. Dr. Balanoff has helped propel the success of Bite Tech by spearheading the opening of the IMGA Fit Center, publishing performance mouthwear research, and creating a new branch of science: Craniofacial Neurometabolic Physiology.
Tony Broadbent, Executive Consultant
Tony Broadbent is Board Chairman and past President of Bite Tech, Inc. He has helped guide the Company over the last nine years and continues to advise on all matters, across all departments. He has worked in advertising, marketing, brand development, strategic planning and NPD for more than twenty-five years and has served blue-chip clients in the US, UK, and Europe. During which time he has held senior executive and creative director positions at major UK and US advertising agencies and won numerous national and international creative awards.
